Anti-inflammatory and immune-boosting–with the highest level of antioxidants in any edible Mediterranean plant—the brilliant blue bloom became the cornerstone of Furtuna Skin, a clean beauty brand that Kim and I started to give women truly transparent, organic products that provide real results using the bioactives we harness from wild-foraged plants found on the farm. After many months of testing, formulating, and reformulating, we launched our first product in November, and we’ve been working to bring other essentials to the market ever since. Over 95% of our team is Italian, which includes a broad range of contributors from skincare experts and biochemists to local Scicilian botanists and farmers who help forage the rare plants from the farm. So this month, just as we were finalizing our next trip to visit all of the Italian makers we work with ahead of a host of new launches featured in the April issue of Vogue, collaborators like Gianni— a third-generation soap maker who has walked us through the ancient Venetian districts, sharing stories about how the local sausage makers used to sell his father, and his grandfather before him, lard for their artisanal soap bars—started sending us real-time Slack updates about who was shutting down, who couldn’t finish a job, who could pick up a job, and how COVID-19 was ravaging the Italian way of life. Luckily, no one from our team has gotten sick, but our scientists, manufacturers and farm members are all in isolation until April 3, and many events have been cancelled, through May at the earliest.
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